The aim of this study is to verify if persuasive technologies can be treated not simply as semiotic resources but first and foremost as appraisal resources. The premise is that dealing with digitality does not mean attending to more or less simple tools and instrumentalities but with technologies of signification which are created and designed to establish relationships of signification. They participate in meaning making processes such as an online document, a multimodal text, an interface, a blog, a socialnetwork profile, or a wiki page. These digital technologies are aimed at a further development of the text and their designers should conceive of them as meaning potential simply because their users perceiveof them as meaning actuality.
Petroni, S. (2014). How social actions and practices are affected by persuasive technologies. In Language in a digital age: Be not afraid of digitality. Proceedings from the 24th European Systemic Functional Linguistics Conference and Workshop: 1st to 3rd July 2013, Coventry University, UK (pp.123-124). Coventry : Department of English and Languages (DEL), Coventry University.
How social actions and practices are affected by persuasive technologies
PETRONI, SANDRA
2014-01-01
Abstract
The aim of this study is to verify if persuasive technologies can be treated not simply as semiotic resources but first and foremost as appraisal resources. The premise is that dealing with digitality does not mean attending to more or less simple tools and instrumentalities but with technologies of signification which are created and designed to establish relationships of signification. They participate in meaning making processes such as an online document, a multimodal text, an interface, a blog, a socialnetwork profile, or a wiki page. These digital technologies are aimed at a further development of the text and their designers should conceive of them as meaning potential simply because their users perceiveof them as meaning actuality.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
