A brokering platform is considered, acting as an intermediary to deliver the data collected by a set of wireless sensor networks as a bundle to end customers. The wireless sensor networks provide data at sensing rates following a Zipf law and are rewarded by a linear pricing scheme, while end customers pay a flat fee to access the whole bundle of data. The optimal pricing policy to be adopted by the broker is derived. Even sensor networks with a very small sensing rate find it profitable to join the platform, unlike the case of uniform distribution of sensing rates. The optimal price paid to WSNs grows as the sensing rate grows, acting as an incentive to deploy better technology. Instead, the penetration rate among end customers is equal to the case of uniform distribution, being quite low unless a pronounced sensitivity for prices forces the broker to lower prices so as to make the service attractive to end customers.

Guijarro, L., Naldi, M., Pla, V., & Vidal, J.r. (2016). Optimal pricing strategy for a wireless sensor data broker under a Zipf-distributed sensing rate offer. In Personal, Indoor, and Mobile Radio Communications (PIMRC), 2016 IEEE 27th Annual International Symposium on (pp.1-6). IEEE [10.1109/PIMRC.2016.7794970].

Optimal pricing strategy for a wireless sensor data broker under a Zipf-distributed sensing rate offer

NALDI, MAURIZIO;
2016

Abstract

A brokering platform is considered, acting as an intermediary to deliver the data collected by a set of wireless sensor networks as a bundle to end customers. The wireless sensor networks provide data at sensing rates following a Zipf law and are rewarded by a linear pricing scheme, while end customers pay a flat fee to access the whole bundle of data. The optimal pricing policy to be adopted by the broker is derived. Even sensor networks with a very small sensing rate find it profitable to join the platform, unlike the case of uniform distribution of sensing rates. The optimal price paid to WSNs grows as the sensing rate grows, acting as an incentive to deploy better technology. Instead, the penetration rate among end customers is equal to the case of uniform distribution, being quite low unless a pronounced sensitivity for prices forces the broker to lower prices so as to make the service attractive to end customers.
27th IEEE Annual International Symposium on Personal, Indoor, and Mobile Radio Communications, PIMRC 2016
esp
2016
Rilevanza internazionale
contributo
Settore ING-INF/05 - Sistemi di Elaborazione delle Informazioni
English
Intervento a convegno
Guijarro, L., Naldi, M., Pla, V., & Vidal, J.r. (2016). Optimal pricing strategy for a wireless sensor data broker under a Zipf-distributed sensing rate offer. In Personal, Indoor, and Mobile Radio Communications (PIMRC), 2016 IEEE 27th Annual International Symposium on (pp.1-6). IEEE [10.1109/PIMRC.2016.7794970].
Guijarro, L; Naldi, M; Pla, V; Vidal, J
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Utilizza questo identificativo per citare o creare un link a questo documento: http://hdl.handle.net/2108/185440
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