Behavioral strategy “merges cognitive and social psychology with strategic management theory and practice. Behavioral strategy aims to bring realistic assumptions about human cognition, emotions and social behavior to the strategic management of organizations and, thereby, to enrich strategy theory, empirical research and real-world practice". This is the Editiorial of the Special Issue 'Behavioral strategy: (re-) affirming foundations' lead for Management Research Review.
Cristofaro, M., Butler, F., Neck, C., Parayitam, S., Tangpong, C. (2022). Guest editorial: Behavioral strategy: (re-) affirming foundations. MANAGEMENT RESEARCH REVIEW, 45(9), 1101-1109 [10.1108/MRR-09-2022-877].
Guest editorial: Behavioral strategy: (re-) affirming foundations
Cristofaro M.
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2022-01-01
Abstract
Behavioral strategy “merges cognitive and social psychology with strategic management theory and practice. Behavioral strategy aims to bring realistic assumptions about human cognition, emotions and social behavior to the strategic management of organizations and, thereby, to enrich strategy theory, empirical research and real-world practice". This is the Editiorial of the Special Issue 'Behavioral strategy: (re-) affirming foundations' lead for Management Research Review.File | Dimensione | Formato | |
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